In a huge undertaking, Spirit of Tasmania will host over 150 travel agents this week to experience the best the state has to offer, as part of the annual Rejuvenate famil.

The agents from around Australia will travel onboard Spirit of Tasmania's Melbourne service from this Wednesday (25 August), then tour the state and sample its attractions with Tourism Tasmania.

Melindy Green, National Manager Sales and Marketing for Spirit of Tasmania , said the Rejuvinate famils were always valuable because agents were more likely to sell a product that they had experienced and enjoyed.

The famil will culminate in Tourism Tasmania's Gala Dinner at Tall Timbers on Saturday night (28 August) and includes tourism operators Dreamtime Tours, Tasmania's Temptations, Travelpoint and APT.

"The support we are receiving from Tasmanian tourism operators means agents will be able to experience the ultimate Tassie holiday," said Ms Green. "The fun will begin onboard our ships and then continue in Tasmania with fine dining, site seeing and stunning accommodation options," said Ms Green.

Spirit of Tasmania will personally host one of the groups with the itinerary including taste sensations at House of Anvers Chocolate Factory, Highfield, The Edgewater and Ashgrove Cheese farm, as well as visits to Dismal Swamp, Cradle Mountain and Rosevears Estate.

The same group will stay at P & O Cradle Mountain Resort, Tall Timbers and Country Club Villas.

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For further information contact:

Christina Koullas

Corporate Communications Coordinator

Tel: 03 9206 6220

czk@spiritoftasmania.com.au