Company Information

Opportunities

Advertising and Partnerships

Spirit of Tasmania connects hundreds of thousands of travellers between Tasmania and the mainland each year. Our passengers are planning holidays, road trips, events, family visits and extended touring itineraries. 

We work with selected partners to help travellers discover experiences, destinations, accommodation, attractions, events, food, wine and local products across Tasmania, Victoria and beyond.

Onboard Digital Advertising

Local tourism operators and producers have the opportunity to engage and inspire travellers through onboard and in-terminal digital advertising. Each ship has 11 high-quality digital screens located throughout dining, lounge and high-traffic areas, allowing businesses to receive maximum exposure, while our new Geelong terminal has 10 landscape screens.

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Tourism hub

Our onboard tourism hub helps travellers discover things to see and do as part of their journey. The hub includes tourism information, brochures, maps and promotional material for selected destinations, attractions, accommodation providers and experiences.

 

Tourism hub brochure material on board our ships and at terminals is managed by Tourism Brochure Exchange. 

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Customer and member offers

We welcome expressions of interest from tourism operators, attractions, accommodation providers, produce businesses, experiences and retailers that would like to provide a customer offer to Spirit of Tasmania travellers. 

Offers should provide clear exclusive value to travellers and support trip planning across Tasmania, Victoria or relevant mainland destinations. 

Spirited Stories

Partnering with Australian brands

Spirit of Tasmania is proud to foster partnerships that support and enrich our vibrant community. Through engaging sponsorships and collaborative programs, we champion shared experiences and memorable moments that bring people together across the Bass Strait and beyond.
This September, we were thrilled to partner with North Melbourne Football Club (NMFC) to deliver a once-in-a-lifetime experience to one lucky winner.

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Strategic partnerships

From time to time, Spirit of Tasmania considers strategic partnerships that align with our brand, customers and business priorities. 

These opportunities may include tourism campaigns, destination marketing, events, content partnerships, competitions, customer acquisition activity or initiatives that encourage travel between Tasmania and the mainland. 

We are most interested in opportunities that: 

  • Inspire travel to or from Tasmania
  • Support tourism, regionaldispersal or local businesses
  • Provide clear value to Spirit of Tasmania customers
  • Align with our brand and customer experience
  • Have a clear audience, timing, deliverables and measurement plan
  • Are suitable for a Tasmanian Government Business Enterprise 

SERVICE OVERVIEW

Partnership enquiries

If you have any general partnership questions or enquiries, please fill out the below form:

Ship Status

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